ClickFunnels vs Unbounce
Updated 2026 — Side-by-side comparison of features, pricing, and scores.
ClickFunnels
7.2/10
Good
Ease of Use7
Value for Money5.5
Support7.5
Features8.5
Scalability7.5
Integrations7
Unbounce
8.2/10
Great
Ease of Use8.5
Value for Money6.5
Support8
Features9
Scalability8.5
Integrations8.5
Feature Comparison
| Feature | ClickFunnels | Unbounce |
|---|---|---|
| Drag & Drop Builder | ✓ Drag-and-drop funnel and page editor | ✓ Classic builder + Smart Builder with AI suggestions |
| A/B Testing | ✓ A/B split testing on all plans | ✓ Unlimited A/B testing on Experiment+, Smart Traffic AI |
| Templates | ✓ Funnel templates for sales, opt-in, webinar flows | ✓ 100+ high-converting templates |
| Custom Domains | ✓ 3 to 10 custom domains | ✓ 1 to 15+ domains depending on plan |
| Mobile Responsive | ✓ Responsive pages with mobile preview | ✓ Auto-responsive with mobile-specific editing |
| Popup Builder | ✓ Popups and opt-in forms built in | ✓ Popups and sticky bars on all plans |
| Analytics | ✓ Funnel analytics and conversion tracking | ✓ Real-time conversion analytics |
| Integrations | ✓ Stripe, PayPal, Zapier, email platforms | ✓ Zapier, HubSpot, Mailchimp, Salesforce, 100+ |
| Form Builder | ✓ Order forms, opt-in forms, survey forms | ✓ Multi-step forms with conditional logic |
| SEO Tools | ~ Basic meta tags, not SEO-focused | ✓ Meta tags, custom URLs, page speed optimization |
| Dynamic Text Replacement | ✗ Not available natively | ✓ DTR on Experiment+ for PPC personalization |
| Countdown Timers | ✓ Countdown and urgency elements | ✓ Countdown widgets available |
| Free Plan | ✗ No free plan, 14-day free trial | ✗ No free plan, 14-day free trial |
| SSL & Hosting | ✓ Free SSL and hosting included | ✓ Included SSL and hosting on all plans |
| Team Collaboration | ✓ Multiple users on Pro plan | ✓ Multi-user access and client sub-accounts |
✓ Full support~ Limited✗ Not available
Pricing Comparison
ClickFunnels Pricing
Startup$97/mo
$69/mo billed annually
ProPopular$297/mo
$199/mo billed annually
Unbounce Pricing
Build$99/mo
$74/mo billed annually
ExperimentPopular$149/mo
$119/mo billed annually
Optimize$249/mo
$199/mo billed annually
Concierge$649/mo
$519/mo billed annually
FAQ
Is ClickFunnels or Unbounce better?
It depends on your needs. ClickFunnels scores 7.2/10 overall while Unbounce scores 8.2/10. Compare the detailed feature matrix above to find the best fit.