ActiveCampaign vs beehiiv
Updated 2026 — Side-by-side comparison of features, pricing, and scores.
Quick Verdict
Choose ActiveCampaign if you are a business that needs CRM, lead scoring, and multi-step sales automations. Choose beehiiv if you are building a newsletter as a standalone media business with paid subscriptions and ad revenue. They rarely compete for the same customer. ActiveCampaign scores 7.7/10, beehiiv 7.4/10.
ActiveCampaign
beehiiv
ActiveCampaign and beehiiv serve completely different use cases despite both handling email. ActiveCampaign is a marketing automation and CRM platform for businesses that need complex workflows. beehiiv is a newsletter platform for media creators who want to grow and monetize a publication. Comparing them is like comparing a marketing department toolkit to a publishing platform.
Feature Comparison
| Feature | ActiveCampaign | beehiiv |
|---|---|---|
| Email Templates | ✓ 250+ templates | ✓ |
| Drag and Drop Editor | ✓ | ✓ |
| Automation Workflows | ✓ Industry-leading | ~ Basic sequences |
| A/B Testing | ✓ Email and automation | ✓ |
| Advanced Segmentation | ✓ 500+ triggers | ✓ |
| Landing Pages | ✓ On Plus+ | ✓ Website builder |
| Signup Forms | ✓ | ✓ |
| Analytics and Reporting | ✓ Attribution on Pro+ | ✓ Revenue tracking |
| Built-in CRM | ✓ Full CRM on Plus+ | ✗ |
| SMS Marketing | ✓ On Plus+ | ✗ |
| Transactional Emails | ✓ Add-on | ✗ |
| API Access | ✓ | ✓ On Scale plan |
| Free Plan Available | ✗ 14-day trial only | ✓ 2500 subscribers |
| Ecommerce Integration | ✓ Deep Shopify/WooCommerce | ~ Premium subscriptions |
| Webinar Hosting | ✗ | ✗ |