Insightly vs Salesforce
Updated 2026 — Side-by-side comparison of features, pricing, and scores.
Quick Verdict
Salesforce dominates in enterprise features and customization. Insightly offers a simpler alternative with unique project management capabilities at a lower price point.
Insightly
6.9/10
Good
Ease of Use7
Value for Money7
Support6.5
Features7.5
Scalability7
Integrations6.5
Salesforce
8.1/10
Great
Ease of Use6.5
Value for Money6
Support7.5
Features9.5
Scalability10
Integrations10
Salesforce and Insightly serve overlapping markets at very different price points. Salesforce offers unmatched customization and 7,000+ integrations for enterprise. Insightly combines CRM with project delivery at $29-99/user/month vs Salesforce's $25-350/user/month. Insightly is simpler but less powerful.
Feature Comparison
| Feature | Insightly | Salesforce |
|---|---|---|
| Contact Management | ✓ Relationship linking | ✓ Industry-leading contact management |
| Deal Pipeline | ✓ Customizable pipelines | ✓ Highly customizable pipelines |
| Lead Scoring | ~ Basic scoring via rules | ✓ Einstein AI lead scoring |
| Email Integration | ✓ Gmail & Outlook sync | ✓ Gmail, Outlook, and native email |
| Workflow Automation | ✓ Professional plan and above | ✓ Flow Builder automation |
| Built-in Calling | ✗ Not available | ~ Via Salesforce Dialer add-on |
| Reporting & Dashboards | ✓ Insight cards & dashboards | ✓ Advanced analytics & AI |
| Mobile App | ✓ iOS & Android | ✓ Full-featured mobile app |
| API Access | ✓ REST API | ✓ REST & SOAP APIs |
| AI Features | ✓ AI Copilot on Professional+ | ✓ Agentforce / Einstein AI |
| Territory Management | ✗ Not available | ✓ Enterprise and above |
| Sales Forecasting | ~ Basic pipeline reports | ✓ AI-powered forecasting |
| Free Plan Available | ✗ 14-day trial only | ✓ Free Suite for 2 users |
| Custom Fields | ✓ Up to 200 custom fields | ✓ Extensive custom objects |
| Third-Party Integrations | ✓ AppConnect integration platform | ✓ 7,000+ AppExchange apps |
✓ Full support~ Limited✗ Not available
Pricing Comparison
Insightly Pricing
Plus$29/mo
$29/mo billed annually
ProfessionalPopular$49/mo
$49/mo billed annually
Enterprise$99/mo
$99/mo billed annually
Salesforce Pricing
Starter Suite$25/mo
$25/mo billed annually
Pro SuitePopular$100/mo
$100/mo billed annually
Enterprise$175/mo
$175/mo billed annually
Unlimited$350/mo
$350/mo billed annually
FAQ
Is Insightly or Salesforce better?
It depends on your needs. Insightly scores 6.9/10 overall while Salesforce scores 8.1/10. Compare the detailed feature matrix above to find the best fit.