Copper vs Salesforce
Updated 2026 — Side-by-side comparison of features, pricing, and scores.
Quick Verdict
Salesforce is the enterprise CRM standard. Copper is for small Google Workspace teams. These serve entirely different markets — choose based on your team size and complexity needs.
Copper
7.1/10
Good
Ease of Use8.5
Value for Money7
Support7
Features6.5
Scalability6
Integrations7.5
Salesforce
8.1/10
Great
Ease of Use6.5
Value for Money6
Support7.5
Features9.5
Scalability10
Integrations10
Salesforce and Copper occupy opposite ends of the CRM market. Salesforce is the most customizable CRM with 7,000+ AppExchange integrations and enterprise-grade features. Copper is designed for small teams using Google Workspace who want automatic contact capture from Gmail. Salesforce starts at $25/user/month; Copper at $12/seat/month.
Feature Comparison
| Feature | Copper | Salesforce |
|---|---|---|
| Contact Management | ✓ Auto-capture from Google Workspace | ✓ Industry-leading contact management |
| Deal Pipeline | ✓ Visual pipeline management | ✓ Highly customizable pipelines |
| Lead Scoring | ✗ Not available | ✓ Einstein AI lead scoring |
| Email Integration | ✓ Deep Gmail integration | ✓ Gmail, Outlook, and native email |
| Workflow Automation | ✓ Professional plan and above | ✓ Flow Builder automation |
| Built-in Calling | ✗ Not available | ~ Via Salesforce Dialer add-on |
| Reporting & Dashboards | ✓ Custom reports on Professional+ | ✓ Advanced analytics & AI |
| Mobile App | ✓ iOS & Android | ✓ Full-featured mobile app |
| API Access | ✓ REST API | ✓ REST & SOAP APIs |
| AI Features | ✗ No AI features | ✓ Agentforce / Einstein AI |
| Territory Management | ✗ Not available | ✓ Enterprise and above |
| Sales Forecasting | ~ Basic forecasting on Business | ✓ AI-powered forecasting |
| Free Plan Available | ✗ 14-day trial only | ✓ Free Suite for 2 users |
| Custom Fields | ✓ Custom fields on all plans | ✓ Extensive custom objects |
| Third-Party Integrations | ✓ Google Workspace + Zapier | ✓ 7,000+ AppExchange apps |
✓ Full support~ Limited✗ Not available
Pricing Comparison
Copper Pricing
Starter$12/mo
$9/mo billed annually
Basic$29/mo
$23/mo billed annually
ProfessionalPopular$69/mo
$59/mo billed annually
Business$134/mo
$99/mo billed annually
Salesforce Pricing
Starter Suite$25/mo
$25/mo billed annually
Pro SuitePopular$100/mo
$100/mo billed annually
Enterprise$175/mo
$175/mo billed annually
Unlimited$350/mo
$350/mo billed annually
FAQ
Is Copper or Salesforce better?
It depends on your needs. Copper scores 7.1/10 overall while Salesforce scores 8.1/10. Compare the detailed feature matrix above to find the best fit.